Disarming Designs Blog

Branding & Graphic Design Insights for Small Business

This is where I break down what actually makes branding work from strategy and brand identity design to real client case studies and the honest truths most designers won’t say. If you’re a small business owner who wants a brand that stands out, makes sense  and actually connects with your audience… you’re in the right place.

Text on a dark green background:
By Disarming Designs March 24, 2026
Your branding isn’t working? It’s not your logo. Discover why inconsistency kills brands and how strategy creates a strong, recognisable identity.
Five flavored Unpacked snack bars stacked vertically against a dark green botanical background.
By Disarming Designs March 20, 2026
A strategic brand identity and packaging design case study for Unpacked focused on simplifying nutrition, building trust, and creating a clear, modern product brand.
IGNITE Powersports social media branding shown on mobile screen featuring motorcycle branding.
By Disarming Designs January 7, 2026
A full brand identity case study for IGNITE Powersports, showcasing strategy-led logo design, custom illustrations, typography, and a future-proof visual system.
Custom designed product packaging for Based origins with a bull logo with bright red colour palette.
By acc_vgodpnk6z7y43 July 17, 2025
Explore the brand identity design for Based Origins, a bold supplement brand. Disarming Designs crafted a modern, unapologetic look that breaks through the noise.
A box of playing cards featuring custom designed illustrations by disarming designs for spiritual AF
By acc_vgodpnk6z7y43 July 12, 2025
Discover how Disarming Designs created a bold, high-end brand identity design for Spiritual AF, a numerology and Pleiadian lightwork business blending nature, sacred geometry, and cheeky attitude.