ROSA PLANT CAFE
Full Visual Identity Design
Logo Suite (Primary, Secondary, Icon Mark)
Packaging Design
Custom Coffee + Botanical Illustrations
Social Media + Loyalty Card Design
Custom Stickers, Apparel + Tote Bag Designs
about this project
Rosa Plant Café was a dream gig — a bold botanical and coffee concept where I was given full creative freedom to make it strategic, memorable, leafy and a little cheeky.
From strategy to packaging, stickers to tote bags every design decision was made to charm caffeine lovers and plant parents alike at every touchpoint.
ROSA Plant Café needed a brand identity that could seamlessly combine two worlds, café culture and botanical retail without one visually overpowering the other. The challenge was creating a cohesive experience where coffee lovers and plant lovers felt equally at home.
The final identity blends modern botanical aesthetics with hand-drawn illustrations, a modern take on earthy tones and playful brand elements to create something warm, memorable, and full of personality.
Designed to feel inviting, community-driven and highly shareable + wearable, ROSA transforms the café experience into something people genuinely want to come back to, photograph and talk about.
